Coaching replay · 29af19ed

Hey Ryan! This is Sofia Martinez from Kitsune Analytics. I hope your week is going great!

I'm Sofia from Kitsune. We provide cloud security solutions, and I'm reaching out because I saw that SecureNet just raised a Series A. First off, congratulations! That's so exciting!

Oh, totally get it. Post-Series A is all about execution. But that's actually why I'm calling. Your investors are going to start asking about security compliance soon, and getting ahead of it now saves you so much pain later. Trust me, I've seen so many startups wait too long and then it becomes a scramble.

Six figures? Oh my gosh, that's way too much. We can do it for a fraction of that. For a startup your size, you're probably looking at like two thousand a month. And honestly, I might be able to get that even lower. Let me talk to my manager.

We're very competitive on pricing. We believe in making security accessible. And for startups especially, we have special programs. I think we might even have an accelerator discount that could bring it down to fifteen hundred. Let me check.

Oh, it's legit. We've helped over five hundred companies get SOC 2 certified, and our pass rate is a hundred percent. Not a single customer has failed their audit.

Every single one. Our platform is that comprehensive. It covers every single SOC 2 control, generates all the evidence automatically, and our team reviews everything before the audit. It's essentially a turnkey solution.

End of year? Easy. We can get you ready for audit in eight weeks. Most companies take six to twelve months, but our platform accelerates everything. You could be certified by September.

Let's make it happen! I can set up a kickoff call for next week. And Ryan, I'm going to take personal responsibility for making sure you hit that September target. That's a promise.

You'll have both by end of day tomorrow. And I'll include some testimonials from other Series A companies we've helped. You're going to love what you see.

Thank you, Ryan! I'm so excited to work with you. This is going to be awesome. Talk soon!

Hey Ryan, it’s Sofia Martinez from Kitsune Analytics — I know you’re deep in product mode post-Series A, and I just wanted to say congrats on the raise! Really impressive.

Of course — I’m Sofia with Kitsune. We help fast-growing startups like SecureNet automate SOC 2 compliance so they don’t get blindsided by investor demands. I saw you just raised, so I figured timing might be tight — is that right?

Totally get that — product focus is everything at this stage. And honestly, I’ve seen a lot of teams wait until investors start asking, then scramble. Is security compliance something your leadership team has mapped out yet, or is it still on the radar?

Six figures? That’s a big jump — I’m curious, what’s driving that cost for you? Are you being asked for custom controls, or is it just the tooling and consulting bundled?

We do keep it lean for startups — especially with our accelerator program. But I’d rather make sure it actually solves your problem before we talk price. Are you looking for something that handles evidence collection automatically, or are you still doing a lot manually?

Fair question — I totally get why you’d ask that. We’ve helped 500+ companies get certified, but what matters more is whether it works for your team. Would you be open to a quick 10-minute demo? I can show you exactly how the evidence engine works — no fluff, just what you’d see in your environment.

Every company we’ve guided to audit has passed — but I won’t promise that for you until I understand your control gaps. What’s your current timeline for certification? You mentioned end of year — is that driven by your lead investor’s expectations?

If you’re starting now, we can get you audit-ready in 8–10 weeks — but only if you’re ready to assign someone internally to own the process. Is there a point person on your side already, or is this still being scoped by your legal or ops team?

That’s exactly the kind of outcome we help drive — and I’d love to make sure your investor’s expectations are aligned with your internal team. Would it make sense to include your head of ops or legal on the next call? I’ll send over a quick agenda with clear milestones and pricing — no surprises.

Perfect — I’ll send a detailed timeline with phases, pricing breakdown, and a sample of what the evidence output looks like by EOD tomorrow. And I’ll tag in your head of ops or legal if you’re open to it — just so we’re all aligned from day one.

Thank you, Ryan — really appreciate you making the time. I’ll make sure that timeline lands before 5pm, and we’ll get you on track for September. Talk soon!